What Millennials Really Want: How to Create Effective Clothing Brands

There’s a reason why market executives are so consumed with millennials: they are the single biggest generation alive today. Estimates by analysts at Goldman Sachs pin the number to somewhere between 90 to 92 million, and this spells chance for both SMEs and big organization empires. The only issue with millennials is their very unpredictable […]



There’s a reason why market executives are so consumed with millennials: they are the single biggest generation alive today. Estimates by analysts at Goldman Sachs pin the number to somewhere between 90 to 92 million, and this spells chance for both SMEs and big organization empires. The only issue with millennials is their very unpredictable habits, which is arguably a reflection of the abrupt economic modifications brought about by the arrival of innovative technology such as computers and the web.

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